Pages Report
Pages is a pre-made default report that shows you the monetization performance of specific pages on your site.
When to use it?
- To find out top-performing pages and increase the ad revenue.
- To reveal low-performing pages that need improvements.
- To find pages with no revenue (no ads or blocked/restricted by Google policies) to adjust the monetization strategy.
- To track monetization revenue per exact page URL.
How to use it?
Go to the Data Insights tab and click on Pages. Apply relevant filters, and choose metrics you are interested in.
How to find top-performing pages?
1. To find top-performing pages, first, include Page Views, Page RPM, and Earnings in the Metrics menu. Click Apply.
2. In the report table, sort by Page RPM in descending order. The pages with the highest Page RPM will be the most valuable. In addition, you can sort by Page Views and Earnings to find out the most visited and top-performing pages.
3. You can also filter by Page RPM >= (Greater than or equal) a certain amount.
How to find low-performing pages?
1. To find low-performing pages, first, include Page Views, Page RPM, and Earnings in the Metrics menu. Click Apply.
2. In the report table, sort by Page RPM in ascending order. The pages with the lowest RPM will be the least valuable. In addition, you can sort by Page Views and Earnings to find out the least visited and low-performing pages.
3. You can also filter by Page RPM < (Less than) a certain amount.
How to find pages with no revenue?
1. To find no revenue pages, first, include Page Views, Page RPM, and Earnings in the Metrics menu. Click Apply.
2. In the report table, sort by Earnings in ascending order. Pages with a value of zero in the Earnings column will be pages with no ad revenue.
3. You can also filter by Page RPM = (Equal) to 0.
How to track monetization revenue per exact page URL?
1. To find out the revenue per exact page(s), go to Filters and click Add+.
2. In the list, choose Page URL.
3. In the drop-down menu, choose "Exactly matches" and insert the full path URL of the webpage you want to track revenue for (for example, for the homepage insert https://www.site.com). Additionally, you can apply more broad filters, such as “Begin with” or “Contains”.
4. Click Apply.