How to manually integrate external advertising data into the Prism Dashboard A/B Test?

To add your demand partners (external connectors) statistics to the Clickio Prism Dashboard, please send us the following information.

If statistics are split by device type / content platform in the external demand user interface

Step 1

Go to your demand partner's platform and create a custom report for a specific date range (except for today and yesterday) with the following requirements.

Mandatory Dimensions

  • Date
  • Ad Unit Name / Tag Name
  • Ad Unit ID / Tag ID (if applicable)
  • Device type (Desktop, Mobile, Tablet)
  • Content Platform (Web, AMP)

Mandatory Metrics

  • Revenue
  • Impressions
  • Clicks

Optional Metrics

  • Requests
  • Viewability

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Step 2

Export the data in csv, xlsx or Google Sheets format and send the report to your Clickio account manager specifying:

  • the trading name and currency of the external connector (Connector info tab)
  • if the revenue you are sending is net or gross. If gross, please add your demand partner's commission or subtract commission yourself and add a comment that the revenue you are sending to be added to the Prism Dashboard is already net (Connector Information tab).

If statistics are not split by device type / content platform in the external demand user interface

Step 1

Make sure you have separate tags for Mobile Web, Mobile AMP and Desktop.

Request additional tags from your demand partner and install them if necessary. It is important as we cannot compare statistics in case you have tags with mixed targeting. We can only compare Prism Mobile performance with tags running only on mobile web version.

Step 2

After checking the tags, go to your demand partner's platform and create a custom report for a specific date range (except for today and yesterday) with the following requirements.

Mandatory Dimensions

  • Date
  • Mobile Ad Unit Name / Tag Name
  • Mobile Ad Unit ID / Tag ID (if applicable)

Mandatory Metrics

  • Revenue
  • Impressions
  • Clicks

Optional Metrics

  • Requests
  • Viewability

adfbe4e284a85d9cb112bf1e6a61e08b.png

Step 3

Export the data in csv, xlsx or Google Sheets format and send it to your Clickio account manager specifying:

  • the trading name and currency of the external connector (Connector info tab)
  • if the revenue you are sending is net or gross. If gross, please add your demand partner's commission or subtract commission yourself and add a comment that the revenue you are sending to be added to the Prism Dashboard is already net (Connector Information tab).