Clickio Feed is a feature implemented with the infinite scroll technique that loads content continuously as the user scrolls down the page, eliminating the need for pagination. Thanks to the next article algorithm, only relevant content is shown in the feed of your site.
How does the next article algorithm work?
For new content (publication date within the last 10 days), Clickio Feed will prioritize other recent news from the same category.
For older content (publication date older than 10 days), Clickio Feed will prioritize popular content from the same category.
These are the standard default settings. Custom settings for selecting the next article are also available on request.
Please find an example of Clickio Feed here.
Why activate Clickio Feed?
Enrich user engagement
Clickio Feed improves user experience, leading to a higher page depth (pages/session) and overall time spent on site, while the bounce rate decreases proportionally.
Increase ad revenue
A higher number of pages per session guarantees an increase in advertising revenue.
How to activate Clickio Feed?
Clickio Feed can be configured across the following settings:
- Type of pages, sections, or categories. Clickio Feed can be added on a selected kind of page, site sections, and categories.
- A number of articles in a feed. The number of next articles in a feed can be adjusted according to your preferences.
- Placement. Usually, Clickio Feed is added right after the main article content. However, the placement can be changed in accordance with your site structure (for example, added after the comment section or social media buttons).
To add Clickio Feed, please, contact your account manager, specifying custom settings if needed.
The implementation takes approximately 7 working days.
How to install Clickio Feed codes on the site?
Please follow the steps below to correctly install the codes and activate Clicko Feed on your website:
Install the Clickio Feed code in the <head> or at the very top of the <body> section of your site.
Step 2 (only if necessary)
360.js tags with 360_light.js:
- in the <head> section
- in the <body> section where ad units are placed